Whitepapers

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See all Load Testing Whitepapers
See all Mobile Whitepapers
See all Multi-Browser Whitepapers
See all Web Performance Management Whitepapers

Load Testing

  • When more Website visitors hurt your business: Are you ready for peak traffic?

    Peak Online Traffic Periods are critical since more Web visitors mean more revenue opportunities. Yet what are consumers’ expectations during peak traffic times, and how do they behave if/when they experience poor web performance? To find out, Gomez commissioned Equation Research to conduct a study of consumer Internet usage experiences during peak traffic times.
  • Load Testing 2.0 for End-to-End Capacity Planning: Identifying Bottlenecks and Configuration Problems Across the Entire Web Application Delivery Chain

    In today’s world of composite applications, virtualization and cloud computing, IT Capacity Management initiatives need to plan resources across the entire web application delivery chain, both inside and outside the firewall. This white paper shows how a new generation of load testing 2.0 solutions — available on-demand, without costly hardware or software investments — are being used to realistically stress test performance from the “outside-in,” and measure end-user experience across geographies under various load conditions. Load testing 2.0 solutions provide visibility into performance curves for the end-to-end infrastructure, enabling more effective capacity management and planning than previously possible, and ensuring dynamic composite applications and virtualized infrastructures scale and perform at peak loads.
  • Extending Your Web Application Load Testing Beyond the Firewall

    This white paper highlights the differences between traditional load testing and Gomez’s approach, and illustrates how organizations are using Gomez’s Reality Load to accurately measure end-user experience under load, and augment their existing load testing initiatives. You will also learn via examples and real-world case studies how you can leverage the Gomez’s Last-Mile network of 100,000+ real desktops worldwide to find and resolve more problems than ever before.
  • The Reality of Load Testing

    Managing the risk and uncertainty around web application changes is what load testing is all about. In a perfect world, every application change would be tested under peak traffic volume to ensure that end–users would not be negatively affected by changes.
  • Load Testing 2.0 — The next generation of Load Testing for the Web 2.0 World

    This whitepaper describes why Load Testing 2.0 solutions are needed and who can benefit. Learn best practices to get business value out of today’s advanced load testing features, the limitations of load testing 1.0 solutions, how today’s approach complements existing 1.0 solutions, and what factors are important for selecting successful Load Testing 2.0 solutions.

Mobile

  • 6 Tips for Successful Mobile Performance Monitoring

    As the mobile Web becomes more integral to your business, and user expectations increase, managing and monitoring mobile Web application performance has become a prerequisite for success. With the mobile Web, your customers expect quick anytime transactions that work flawlessly. Failure to identify and resolve a slow — or worse — malfunctioning mobile service will result in lost customers. Download this whitepaper to learn proven best practices to ensure mobile Web sites, applications and SMS initiatives perform as intended for all your end-users.
  • Why the Mobile Web is Disappointing End-Users: A Market Research Study

    One thing is clear — the mobile web has crossed the chasm — to the benefit of organizations everywhere. Yet what are mobile users’ expectations and how do they characterize the current mobile web experience? To find out, Gomez, Inc. commissioned Equation Research to conduct a study of consumers’ mobile Internet usage and perceptions.
  • Maximize the Mobile Web Opportunity: Ensuring quality experiences with mobile performance monitoring

    The rapid adoption of the mobile Web and connected mobile applications is driven by the proliferation of smartphones, unlimited data plans for fast 3G networks and high-quality mobile optimized content. Yet device proliferation, conflicting standards, limited tools and a lack of established best practices combine to produce an environment where delivering great mobile experiences is difficult. This white paper will look at the current state of the mobile Web and outline how you can maximize the mobile opportunity through the delivery of compelling mobile Web experiences.

Multi-Browser

  • Best Practices to Assure High Performance: Optimizing Web Applications in a Web 2.0 World

    Unfortunately, most Web performance testing and monitoring methods have not kept up with advances in technology and changes in end-user habits, such as greater browser diversity and the growing use of mobile devices. When Web site owners fail to capture the true impact of these technologies in action, they leave themselves exposed to unseen business-impacting performance gaps.
  • Beating the Browser Wars: How to Win the Battle for Web Performance

    With Internet Explorer’s dominance waning and Firefox, Safari, Google Chrome and a host of others catching up fast, managing browser diversity is becoming increasingly challenging. Plus there are multiple versions of each browser in use, underscoring a fact of life for website designers, web application developers, and your entire IT department: web pages can look and perform differently from one browser to another.

Web Performance Management

  • 12 Steps to Ensure Successful SaaS Delivery — How to protect revenue, renewals, and customer satisfaction

    SaaS leaders like Omniture, Monster.com, Salary.com and Webex have known for years that performance problems can impact customer experience and have a huge impact on revenues, renewals, brand perception and overall user satisfaction. Savvy SaaS leaders know that overall Web performance — including availability, responsiveness and consistency — needs to be a top concern in order to protect their customer experiences and minimize Web performance issues before they have a catastrophic impact on revenue. This means delivering superior Web experiences during period of high growth, for their most important clients, and for key user segments. Read Gomez’s “12 Steps to Ensure Successful SaaS Delivery” can help you identify performance problems that can impact user satisfaction,service level compliance, and let you know how you perform against the competition.
  • 10 Performance Management Best Practices

    Whether shopping for a sweater at a major department store, making a plane reservation through a call center, or checking an account balance with a teller at your local bank, your customer experience is very important. So, is this any different for online customers? Hardly. But believe it or not, some of the best-known companies in the world have mastered and maximized, measured and manipulated their offline environments on a quest for maximum results, but have missed the point with their online channels. As different as the online world may seem by comparison, a fundamental truth remains exactly the same: if you make products and services hard to find, hard to buy, or create a poor shopping environment, customers won’t buy. Read this Best Practices article to see where you should be focusing attention.
  • Cloud Computing and Web Application Performance: The Risks of Adopting the Cloud

    Any business considering cloud computing to support its customer-facing Web applications must look beyond the cloud’s cost savings and scalability and evaluate how cloud adoption will impact the end-user experience. This whitepaper addresses the Web experience challenges companies must address when adopting the cloud. It offers perspective and best practices to achieve world-class Web performance and assist in the evaluation of cloud providers and development of cloud performance SLAs.
  • IDC Whitepaper: Managing Performance Through the Web Application Delivery Chain

    Trends such as multiple geographies, virtualization, multiple browsers, composite software, and a proliferation of devices used to access the Web are contributing to make managing Web performance an extremely critical yet challenging task. Learn from IDC’s Tim Grieser the recommendations to successfully overcome these web application delivery management challenges.
  • No More Guesswork: A Better Way To Measure, Understand and Improve the Online Customer Experience

    This white paper will help business and IT managers learn how browser tools work to document the customer experience, enabling managers to take proactive steps to increase revenue, reduce risk, and improve customer satisfaction.
  • IT Problem Management: Improving Processes To Resolve Performance Problems Quickly

    For any company that relies on web applications to drive revenue or reduce costs, an efficient process for finding and fixing performance problems must be a high priority. But developing such a process with today’s time pressures and complex web environments isn’t easy, especially as new technologies and services—often outside of direct internal control—play a critical role in web application delivery to the end user. To address this growing challenge, companies must rely both on proven problem management practices and on efficient and reliable tools that enable a sound problem management process.
  • Improving SLA Management: Best Practices for Managing SLA’s in Complex Application and Service Oriented Architectures

    Learn how you can better manage your service-level agreements (SLA’s) and gain control of your increasingly complex, third-party dependent site architecture.
  • Managing User Experience and the Organization

    For the majority of companies accustomed to developing applications in the traditional way, the Web 2.0 paradigm represents an unprecedented loss of control. Many continue to develop applications behind the firewall, test with conventional tools, and launch into production with minimal regard for the actual customer experience on the desktop. The world has changed, the applications that IT develops and delivers is not the same as what end-users see on their desktops.
  • The Nine Noble Truths of Customer Experience

    Strong teams can build better user experiences if everyone involved in Web application development – from executives defining objectives to operations people responsible for daily maintenance &ndash understands how the sum of their efforts affects performance at the end of the pipeline: the website visitors actually see and experience.
  • Going with the flow: Best practices for mastering multimedia streaming

    With widespread distribution of broadband Internet access, multimedia has become a dynamic part of the Web experience. To be successful online, it’s not enough to make a video — you need to be sure that the content you created is the content your visitors actually see, without delays or disruptions that disappoint.
  • The Three Pillars of Web Performance Monitoring: How to Measure the Business and Operational Impact of Web Performance

    Applying the three monitoring “pillars” delivers a comprehensive and realistic view of site operations and their impact on business success. These three monitoring approaches are distinct, complementary, and equally important, each addressing core challenges you face.
  • Why Web Performance Matters: Is Your Site Driving Customers Away?

    When you’re doing business on the Web, every second counts. More than ever, your Website’s performance matters. The average online shopper expects your pages to load in two seconds or less, down from four seconds in 2006; after three seconds, up to 40% will abandon your site. And performance pressure just keeps growing. To drive more sales and boost brand image, today’s Websites are increasingly dependent on sophisticated technologies such as shopping tools, interactive games, and videos that attract attention, hold interest or move visitors toward your virtual shopping cart. But if the technology behind the marketing vision creates delays or fails to work properly, watch out — your visitors may quickly abandon your site and run to the competition. Read this white paper to learn more about industry research identifying the business impact of Web performance and learn how you can leverage Web performance monitoring and analysis tools to improve your Website’s customer experience.
  • IDC Whitepaper: Improving Web Performance Through Integrated Testing

    Organizations are increasingly running business-critical software and applications over the Internet. Failing to ensure good end-user performance at peak times in your key geographic markets can result in unacceptable revenue losses, brand damage, and increased call-center and support costs. Learn from IDC’s Melinda Ballou the recommendations and testing techniques needed to ensure quality and optimal performance when your business has the most to lose — at peak times.
  • 12 Tips to Assess Online Retail Readiness

    Within this context, the following list of tips, really key questions, to ask yourself, your IT/Operations team and your company. These questions are designed to encompass the full range of issues you need to consider, prioritize and address to ensure your Web site and applications will deliver exceptional performance when you need it most — even under ‘best case’ traffic scenarios.
  • How Managing Web Application Performance Strategically Can Increase Online Revenue, Reduce Business Risk, and Lower Support Costs

    With companies increasingly reliant on the Internet for their business success, application performance is growing in importance. This white paper analyzes the importance of application performance and how “Performance Excellence” can be achieved on the web.
  • How Site Performance Shapes Consumer Behaviors, Attitudes

    This white paper demonstrates why enterprises need to deliver superior Internet application performance to drive online behavior and perceptions that support top- and bottom-line business objectives.
  • Winning With Web Metrics

    This paper presents a foundation for building a comprehensive and relevant Web metrics program tailored to the particular business it serves.
  • Best Practices for Using Actual Experience XF to Measure Web User Experience

    This best practices document provides suggestions on “starting points” for response time thresholds derived from Gomez Last Mile benchmarks, organized by application type.